Hopefully you’ve been beating the social networks hard and long enough to realize that your number of friends and followers doesn’t equate to success. Sure it’s a factor, but accumulating people on these networks don’t mean that they give a shit about your music. I have Facebook friends that have pushed their network numbers to the limit, then they release a single only to discover that those people couldn’t care less. Read the rest of this entry »

We’re living in an age dominated by social networks. Facebook, Myspace, and Twitter are populated with artists, business owners, and casual users who are just screaming for attention. It’s normal to see status updates like…”I’m about to walk my dog.” “Damn this hamburger is good!” or “I’m on my way to the gym!” These are people who make it a point to Read the rest of this entry »

You have lots of followers on twitter and friends on facebook. But how valuable are those connections to your business or music career? Would even half of them purchase your project or product if you asked them too? Seth Godin discusses the aspect of quality not quantity as it relates to social networking on the internet.