by Lola Sims

While attending the SUMC Conference a couple months ago, I went to a number of panels and came across a topic that many people don’t know about. This topic is something that everyone should know so that they don’t waste time, effort, or money.

What exactly is a DJ friendly record/single?

Someone in the conference said a record that shouts out the DJ like Lil Wayne’s “Go DJ”. While thats all well and good that is not a DJ friendly record.

A DJ friendly record has a little bit of space at the beginning with just the beat so that the DJ has time to mix in or comment,is labeled correctly, includes one set of contact information, track listings, and correct song placements.

MY SUGGESTIONS ARE Read the rest of this entry »

 

Straight from the D.M.V. (D.C., Maryland, Virginia) area, Lushy Lush is doing it big and doing great things to help indie artists. She hosts a few successful radio shows, does public relations, handles marketing and on top of all that, she’s trying to save the world. After interview her, I’m pretty convinced that she can do it. Check out what she has to say and get at her if you’re an artist in need of some extra exposure. She’s someone you definitely need to know!

LushRadio Interview With IndieHipHop.net Play Now | Play in Popup | Download

Contact info:
email:ceolushradioonline@gmail.com
Radio Show: www.blogtalkradio.com/lushradioonline
Myspace:www.myspace.com/lushradioonline
Website:www.lushradioonline.com tues -thurs and sunday

Lola Sims is a publicist from Atlanta and she loves what she does. I interviewed her because she plays a very important role in increasing awareness for artists.

For those who don’t know, what is PR? PR is basically Public Relations, which is the management or the overseeing of the information that is distributed to the public. This could be information on a company, brand, person, or in my case a music artist. As a PR, along with the clients input, decide how they are portrayed in public and better yet are their first line of defense when it comes to crisis management

What does a publicist do? Publicists are the liaison between the media and their client. Whenever you see Kanye West, Plies, or Beyonce on the cover of a magazine chances are they pitched them to that outlet which allowed them to get the cover. Now with bigger artist, who are more established, magazines are often the one’s to reach out first since that artist has a following and is able to help sell the media outlet to the consumer. Read the rest of this entry »