Undeniably posting videos online won’t guarantee that they will go viral. But having a smart marketing campaign can reap considerable results and bring you closer to your objective. To illustrate, Azealia Banks racked up a hefty fan base using YouTube and Tumblr. Often compared to Nikki Minaj and Lauren Hill because of her versatility, this Harlem MC is on a fast come up since releasing ‘212’ on YouTube. The fact that the video has over 12 million views confirms that it is well executed by means of creativity and budget. Equally important, she connects with her fans via Tumblr which keeps them updated on mundane things from her hair color to sexually explicit images. Azealia’s online success is a reminder that thinking outside of the box generally works. Read the rest of this entry »
I’ve added a number of new blogs, online radio stations, and promoters to the indie hip hop directory, Online Grind. This updated list, in it’s entirety, was sent via email only to those who purchased the directory, but here’s a partial list of featured blogs that were added.
This blog features popular news and artists that usually make hip hop mainstream headlines, but it also has a section fully dedicated to spotlighting independent hip hop artists. Read the rest of this entry »
All good things worth keeping come to those who wait… and those who work their butts off. That’s exactly what Los Angeles’ own Casey Veggies had at the forefront of his mind five years ago when he ventured on making Customized Greatly Volume 3 (CGV3), which dropped fresh last week. CGV3is the pinnacle of Veggies’ three-part mixtape series that began when he was 13 years old withVolume 1 (2008). Two years later at 15 and Casey released Volume 2. However, in between Vol. 2and CGV3 he released Sleeping In Class in 2010 and a Deluxe Edition in 2011. To say that Caseyhas been on his grind would probably be an Read the rest of this entry »
If you’re just recently hearing the name French Montana, understand this, opposed to some, French Montana is no overnight success. He paid his dues in the game by way of street DVD’s called ‘Cocaine City’. If you are not familiar with the Cocaine City DVD’s, imagine them being equivalent to YouTube in 2002. No stranger to hustle, French Montana has released 17 mixtapes in the last 5 years; which has undoubtedly fueled his buzz and led to being romanced by several Read the rest of this entry »